I Want My…I Want My VBC

Scott Ciccarelli

Scott Ciccarelli

CEO at SRS Health
Scott Ciccarelli, Chief Executive Officer at SRS, has more than 20 years of diverse management and operations experience garnered as a senior executive at GE, where he headed two of the company’s businesses—most recently, GE Healthcare’s Services, Ambulatory and Revenue Cycle Solutions. His areas of expertise include business strategy, leadership development, operational rigor (Lean Six Sigma), and the delivery of enhanced value for customers through quality improvement and innovation.
Scott Ciccarelli

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I-want-my-vbc-blog

Launched with the iconic “I Want My MTV” ad campaign, Music Television was born in 1981 – and the music industry changed forever. For the first time, we could do more than hear music; we could see it being executed in a new visual medium. And the most successful bands were the ones who took advantage of this new opportunity to engage with audiences. Fast-forward to today, and technology has helped our music consumption continue to evolve in ways we could never have imagined.

So why am I talking about the 80s, what does this have to do with our annual User Summit, and how does Value Based Care (VBC) fit into all of this? Yes, we had an awesome 80s-themed party at last month’s summit. (I may or may not have been dressed as Slash, the guitarist from Guns N’ Roses at one point…) But there’s a better reason: we are in the midst of a healthcare revolution – and we are all making history. Together.

“Together” is a key word to tomorrow’s value based success. It’s how SRS Health is going to help our clients prepare for VBC, so they can benefit financially from the data-driven rewards – and more importantly, so they can utilize that data to provide even better medical care. We are continuing the SRS tradition of collaborating with our clients to create agile solutions designed to maximize today’s opportunities and pave the way for value-based success.

How are we doing this? With intelligent data solutions that cultivate the high levels of patient engagement, operational efficiency, and demonstration of quality that are critical to VBC. Working toward improved outcomes benefits your patients, and it benefits your businesses.

Here’s how some of our amazing clients are adding their ingenuity to our flexible data solutions, to provide improved care at lower cost – and create rock star VBC results:

  • Informed Decision Making. Bayview Physicians Group, a multi-specialty practice in Chesapeake, VA, is using data-driven evidence to mitigate the potential reimbursement shortfalls in the Medicare Advantage HCC Program. By developing protocols for various high-risk categories that help justify higher-cost treatments, Bayview is positioning themselves to be ahead of the cost factor curve. Why? Because the data shows that they are only recommending higher-cost treatments when they are medically necessary, which ultimately justifies the expense.
  • Operational Efficiency. Illinois Bone & Joint Institute has been using data to standardize best care practices across all of their physicians to provide the best and most effective results – in both the Medicare Federal Programs and commercial markets. For the past year, they’ve been investigating the factors that most influence orthopaedic outcomes, and how to use outcomes data to drive better care at lower cost. Now they want to combine the power of their EHR and their Outcomes solution to provide real-time evidence-based information at the point of care – and OBERD is on board to help us turn this vision into a real VBC-inspired game changer for them and for the industry.
  • Driving Growth. In South Carolina, Charleston Ear, Nose, and Throat & Allergy is maintaining their competitive edge in a different way. They’re leveraging their center of excellences operational process, IT capabilities and professional organization to expand by offering other practices access to the experience, tools, and solutions required for VBC success. This has led to a group of practices that can negotiate cost savings, better reimbursements and referrals – and it’s helping to create a sort of registry that will provide better data to help inform ENT physicians and improve outcomes in the new healthcare economy.

While VBC may not have the same cache as MTV, it really is something to get excited about. We are on the cusp of an entirely new way of providing healthcare – and with our intelligent data solutions and your innovative medical expertise, we’ve got what it takes to top the charts.

Change is always scary, but it also brings opportunities. And we’re ready to start singing “I want my VBC!” (80s attire optional.)

National Health IT Week and the Ways We Help Patients

i_heart_hitNational Health IT Week is a proud time for all of us at SRS Health. Though we all took different paths to get here, the same overarching urge drove us: to help people. Despite our divergent skillsets and backgrounds, we share a lot in common with the specialists our IT solutions support. We are two halves of the same brain, and the betterment of clinical care is always at the forefront of our minds.

“We can harness data and technology to remove obstacles from the daily work of the people who keep us healthy,” believes Abraham Sanders, Principle Software Engineer at SRS Health. “There is amazing potential to consider. How can medical data be used to improve clinical outcomes for patients? How can the same data be used to help simplify the documentation of a patient visit, freeing clinicians up to focus on what matters most—the patient?”

These questions aren’t just food for thought, they drive every improvement and decision that goes into our HIT solutions. Where others see constraints and barriers, we see opportunities to lend a hand. Not the steady hand of a surgeon, or the gentle hands of nurse, but assistance that alleviates the pressure of paperwork and postage, remembers dates down to the millisecond, and notices the nuances that become patterns. As Hector Martinez, Sr. Implementation Specialist at SRS Health, puts it, “I enjoy the gratification that comes with enabling healthcare professionals to focus on practicing medicine and engaging with their patients. Seeing the clinical and nonclinical staff establish a level of confidence and comfort in their everyday roles is what I strive for.”

“When we suffer from a sickness or injury, we depend on healthcare professionals to get us back into shape,” says Ganesan Solaiappan, Software Development Manager at SRS Health. “Those professionals, in turn, depend on healthcare information technology to be able to do their work. In that way, I think I am helping to improve the quality of life by building and maintaining the systems that clinicians need.” Solaiappan adds, “Healthcare providers look to their IT systems to provide the information they need to make effective clinical decisions, to increase their awareness of innovations in the medical field, and to document and identify patterns. When doctors are able to provide complete and fully informed patient care, it may help to save a life. I’m thankful to be a part of that.”

“I am most proud of the way SRS comes together, cross functionally, to support our clients, even at the most inopportune times,” believes Michael Arbunzo, Technical Support Manager at SRS Health. “Emergency requests never take a holiday, and neither will physicians or the IT staff backing them up.”

To all our colleagues celebrating Health IT Week, especially the SRS Health Family, thank you for your unyielding dedication, hospitality, and warmth.

Outcomes: It’s What’s Inside That Counts

Scott Ciccarelli

Scott Ciccarelli

CEO at SRS Health
Scott Ciccarelli, Chief Executive Officer at SRS, has more than 20 years of diverse management and operations experience garnered as a senior executive at GE, where he headed two of the company’s businesses—most recently, GE Healthcare’s Services, Ambulatory and Revenue Cycle Solutions. His areas of expertise include business strategy, leadership development, operational rigor (Lean Six Sigma), and the delivery of enhanced value for customers through quality improvement and innovation.
Scott Ciccarelli

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lightbulb-gears-blogTwo weeks ago, more than 40,000 people came together to network, share, and learn more about health data management at HIMSS17. As expected, we heard about the latest developments in top tech trends of tomorrow like artificial intelligence, data security and virtual care. One of the hottest discussion topics by this highly focused group was how to improve patient and practice health through meaningful and usable analytics. After much time listening to and participating in conversations on this critical subject matter, we are more committed than ever to helping our clients improve patient care through outcomes, and when it comes to outcomes, it’s what’s inside that counts.

What do I mean by that? This familiar phrase has been shared from generation to generation when describing what’s important about people. So how can these words of wisdom about humanity possibly apply to HCIT and outcomes for specialty medicine practices? It’s more appropriate than you might think…

In an ambulatory setting, specialist teams need the ability to analyze and make decisions within their HCIT ecosystem. They need insight within their workflow. They need to know how to deliver the best care at a lower cost. And the only way to do this in today’s data-driven world is by bringing insight and analytics inside their workflow. Not outside.

External solutions focus on providing isolated results rather than a holistic approach to patient and practice health. What’s an outside solution? It’s anything that requires you to offload data, thereby taking you out of the ecosphere. If that data is not contained in the ecosphere – if the information is not inside the workflow – these solutions are not actionable immediately.

We believe that the only way to achieve the best outcomes is through frictionless data solutions that provide actionable insights that net immediate, holistic results. Of course, too much data can be overwhelming, so how do we maximize data intelligence for specialists without disrupting the quality of patient care?

That very question is what led to the development of SRS EHR Smart Workflows®. We’ve replaced complexity with streamlined data relevancy in a way that helps provide the frictionless clinical experience of the future…today.

So while we continue to hear all about the amazing healthcare technologies that are on the horizon, let’s remember to turn our gaze inward. Because when it comes to best outcomes, the best solutions are about what is on the inside. Just like the best people.

A New Data Has Dawned

Scott Ciccarelli

Scott Ciccarelli

CEO at SRS Health
Scott Ciccarelli, Chief Executive Officer at SRS, has more than 20 years of diverse management and operations experience garnered as a senior executive at GE, where he headed two of the company’s businesses—most recently, GE Healthcare’s Services, Ambulatory and Revenue Cycle Solutions. His areas of expertise include business strategy, leadership development, operational rigor (Lean Six Sigma), and the delivery of enhanced value for customers through quality improvement and innovation.
Scott Ciccarelli

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new-srs-blog-v2As we all prepare for another year of change in the healthcare industry, it is my privilege to share a big change of our own: SRSsoft is now SRS Health!

Why would we change our name, our logo, and our tagline? And what does this mean to our clients?

During our 20 years of innovation, the healthcare technology field has been radically transformed. So has SRS. What began as a document management company is now something completely different. We have reinvented SRS as a data solutions company that can help drive better care and better outcomes for our clients today…and in the future. That’s more than an evolution; it’s a revolutionary change worthy of rebranding.

Our Name                                                                                                                         Why did we add “health” to our name? The new moniker comes from our expertise at supporting your expertise: patient health and practice health. Our flexible data platform and integrated best-of-breed approach allows specialists to utilize HCIT in a way that improves the experience for their patients and their practice.

Our Logo                                                                                                                         The orb shape of the logo represents the continuum of engaging patients before, during, and after their visits. It represents the perfect balance of improved efficiency with proven outcomes.  And it represents the unending dedication of our team to remain in motion as we continue to pioneer the HCIT solutions of the future. The fiery color of our logo represents the passion and commitment of our people to ensure client satisfaction.

Our Tagline                                                                                                                             “Intelligent Data Solutions.” For specialists, these three words simply haven’t gone together in a way that provided the types of benefits that SRS Health offers. That’s because the EHR marketplace caters to generalists. Finally, these focused practices can escape the data dark ages with HCIT solutions that are predictive, connective, and exactly what the (specialist) doctor ordered.

To find out more about what’s behind the new SRS Health, I invite you to watch our new video. I think you’ll agree that it really is the dawning of a new data!

Wishing you SRS Health and happiness in the New Year,

Scott

The Year’s Innovations – Wrap-up & What’s to Come!

Khal Rai

Khal Rai

Senior Vice President, Development at SRS Health
Khal oversees the Software Engineering, Business Analysis, Quality Assurance, and Product Management teams at SRS. His 17+ years’ experience in software development and healthcare IT have resulted in a true passion for collaborating with customers, then translating their needs into innovative solutions and better service experiences. He believes that motivated employees and satisfied customers are keys to maintaining business success. He has a B.S. degree in Computer Engineering from the University of Cincinnati, and an M.S. degree in Electrical Engineering from Purdue University.
Khal Rai

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2017-lightbulbsDepending on your point of view, 2016 was either a year to remember, or one to forget—just look at the nominations for word of the year. Pundits have proposed everything from “surreal” (Merriam-Webster’s) to “post-truth” (Oxford Dictionaries) to “unhinged” (NPR’s books editor Petra Mayer). Which is just to say, it was a year when conventional expectations were overthrown. And 2017 promises to be just as full of surprises.

For all the uncertainty, though, some trends seem sure to continue, at least in healthcare. The movement toward value-based payment is unlikely to reverse itself, which means that the optimum long-term strategy for medical practices remains the same as last year—cut costs by increasing efficiency, maximize patient base by identifying and standardizing successful treatment approaches, and stay limber by not getting locked into a cumbersome, inflexible software system.

Over the years, we have worked closely with our clients to learn what they needed from us, and to gain the sort of specialty-specific expertise that ensures that our solutions are designed around our clients’ workflows, rather expecting them to tailor their workflows to our design.

This past year, however, has been particularly transformative. We have made a quantum leap forward by upgrading our EHR into something far more—an intelligent, data-focused solution that responds to today’s industry challenges and lays a solid but flexible groundwork for the future. It’s a unique, best-of-breed, specialty-focused approach that gives users the power to define and collect whatever data points are relevant to their success while still maintaining their preferred clinical workflow options.

What we have achieved so far – 2016 recap

We entered last year determined to expand our physician-centric approach to include all stakeholders in the outpatient healthcare delivery system. Because we put our clients’ requirements first, we had to take a fresh look at what their needs actually were in this changing landscape. The biggest need? Tools to capture the data they wanted, but only that data, without anything unnecessary that would distract from their primary focus. (Click here to read my other post about how we do data differently.) We realized that, to meet those needs, we had to transform our offering into more than just an EHR.

We achieved this by creating a  connected software system that lets practices distribute the data-collection process over the entire treatment encounter—before, during, and after the patient visit—in whatever way is most efficient and sensible for them. Here is what we have delivered:

  • Flexible Data Platform (FDP) – Discrete data collection and reporting, free from a forced template-based environment.
  • Smart Workflows (SWF) – Guided workflow to help practices optimize their daily schedules by letting them determine who does what best, where and when.
  • Patient engagement platform – A patient-portal solution that seamlessly engages the patient pre-visit. Success is measured by higher patient compliance, lower check-in costs to practices, and greater patient engagement in their own health post-patient visit.
  • Interoperability – An Application Program Interface (API) that allows for efficient data exchange between systems, and that gives practices the flexibility to choose the best solution to any given problem (e.g., clinical, financial) without sacrificing cost and/or productivity.

What’s next? – Even more data!

We have already laid the foundation for what is required today and tomorrow. The next step is to ensure that we maximize the value of what we offer by providing the following additions to fulfill our vision:

  • Regulatory compliance – Prepare clients to understand, comply, and succeed while retaining productivity and efficiency focus (e.g., MU / MIPS, AMC, PQRS reporting).
  • Outcomes – Invest in solutions and technologies to help practices drive, improve, and document clinical outcomes to improve patient care and increase reimbursements
  • Data and AI – Continue to optimize SRS’s recently released SWF and FDP solutions to leverage data and artificial intelligence to optimize clinical workflows.

We understand that no two practices are alike—they all have different rates and style of data collection. One practice may need to automate everything immediately, while another may only automate elements that will drive down costs, and decide to keep other processes manual. Our solution is designed with this level of flexibility in mind—to satisfy each practice’s requirements for today while having the functionality to support their evolving needs in the future.

Wrapping it up

The underlying SRS strategy is a physician-centric approach we call “practical innovation.” We are more than just a solutions vendor . . . we focus on finding a solution to the specific challenges facing specialists. We partner with practices to solve their actual business problems—we help them stay independent, drive revenue growth, lower costs, stay compliant with regulations, and demonstrate clinical quality.

If you’re looking for a partner who will really listen to you and understand your needs, who will help engage your patients and produce better clinical outcomes, who will keep your practice competitive in a changing environment, then SRS is your partner of choice—for today, and for whatever unpredictable tomorrow awaits us down the road.

What We’re Grateful for—Our Clients!

Diane Beatini

Diane Beatini

Vice President, Sales at SRS Health
Diane Beatini is the Vice President of Sales. She oversees the Sales, Account Management, and Sales Operations teams. She works to promote the complete SRS product suite of HCIT solutions to medical practices of varied sizes and specialties. Diane’s background includes an MBA in marketing and finance with 15 years of executive sales and customer service management experience in the radiology, medical device, and pharmaceutical industries.
Diane Beatini

we-give-thanks

I joined the SRS Sales Management Team in 2012. One of the attractions to join the SRS Team was the corporate culture — an environment that fostered cross-functional communication, interdependency, and most importantly, client evangelism. At the time, SRS employees were referred to as ETPs, which is an acronym for Eager to Please. This attitude permeated the entire organization from the top down and is still present today. In fact, under our CEO Scott Ciccarelli, this founding principle has been taken a step further by involving the voice of the SRS client in our design and development process. Through our Client Advisory Board and User Centric Design Groups, our clients work with our development teams to provide valuable feedback, clinical insight, and recommended enhancements to our software. This process allows SRS to truly serve our clients as a business partner and ensure they are pleased as we release new innovations.

All of us at SRS are grateful for our clients, not only for their valued support, but for their invaluable feedback, which has allowed SRS to evolve from an expertise in transitioning high-volume specialty practices from paper into being a flexible, data-driven, full-HCIT-solutions partner. Through the voice of our clients, SRS continues to evolve, improve, and thrive!

So as Thanksgiving approaches, we would like to give thanks for our clients and recognize how much they have given back to the SRS Team throughout the year.

Our clients keep us human. Many of the departments within SRS are client-facing and work with clinicians and staff on a daily basis to answer questions, interpret government regulations, solve workflow issues, and support the SRS product suite. The SRS Account Management Team serves as a single point of contact and will often act as the advocate for the practice, ensuring all of their needs are met and they get the information they need without having to speak with several people. Through this consistent contact, we develop close working relationships with our clients and truly care about them, not only on a professional level, but on a personal level as well. Our clients keep us human when they share stories about the challenges and triumphs they face in their clinics and in their personal lives. These working relationships allow us to take pride in our work and feel a connection that makes our jobs more meaningful.

Our clients make us feel as if we are making a difference. It’s no secret that physicians and their clinical staff prefer to focus their efforts on their patients rather than on HCIT solutions. Our clients make us feel valued when they express excitement over our efforts to streamline a clinical workflow, develop and improve a form, or drive efficiencies through the creation of clinical protocols. As we improve their user experience and interaction with the software, we also feel as if we have helped to improve the doctor/patient experience.

Our clients advocate for us. The hallways at SRS corporate headquarters are lined with framed letters of recognition from clients. Most were written following the implementation and go-live process, and they recognize the dedicated Implementation Specialist assigned to the project who made everything come together—allowing for a smooth transition. Our clients have been, and continue to be, the best form of advertising for SRS, promoting their individual experiences and referring their colleagues and affiliates. This recognition is invaluable and allows us to grow and continue to innovate to support them.

For all that you do, we are forever grateful to the SRS client family and extend our best wishes to you and your families for a wonderful Thanksgiving holiday!

Sincerely,

Diane Beatini