Choose a Partner, Not a Vendor

Lester Parada

Lester Parada

Director of Professional Services at SRS Health
Lester Parada is the Director of Professional Services overseeing the Implementation, Training & Consulting and Forms teams. He has a background in business development, product management, project management and client relations. His passion lies in maximizing client value by optimizing workflows and technology.Lester is a certified PMP, SCM and CSPO and has an MBA with a concentration in marketing.
Lester Parada

Latest posts by Lester Parada (see all)

In today’s day and age, we are all guilty of looking for instant gratification. When we shop, we want same-day shipping, or we want it to be in stock so we can pick it up. To make matters worse, we … Continue reading

Doctors: Not a Jack of all Trades… A Master of One!

Helene Kaiden

Helene Kaiden

Vice President, Marketing at SRS Health
Helene Kaiden is the Vice President of Marketing for SRS, with responsibility for building brand awareness, educating the marketplace, and driving sales opportunities. Helene’s team of creative marketing professionals has a charter that includes marketing strategy and programs, product positioning, digital marketing, conferences, and analytics. Helene’s powerful commitment to excellence and dedication to helping clients address their medical-practice challenges drives her messaging strategies.

Helene received a Bachelor’s degree in Consumer Economics from Cornell University, with a concentration in Business Management. She has over 20 years of experience in sales and marketing roles.
Helene Kaiden

As the leader of a high-performance marketing team, I strive to stay abreast of the latest developments and best practices in the HIT industry and my chosen profession. But, no matter how prepared I am, I cannot be successful at … Continue reading

The Importance of Flexible Technology in High-Performance Practices

Adam Curran

Adam Curran

Product Marketing Manager at SRS Health
Adam Curran is a Product Marketing Manager at SRS. He oversees marketing intelligence to support the development of strategic marketing plans. Prior to joining the organization, he was a key member of a pharmaceutical software company’s Clinical Development Business Unit, specializing in the clinical data management elements of the drug development lifecycle. He was also the editor for their microsite’s blog. Adam has also held roles at the UK’s National Energy Foundation and Skills Funding Agency.
Adam Curran

An article posted recently to LinkedIn—about the jobs most and least likely to fall victim to robot replacements—started me thinking about the place of technology in healthcare. One takeaway from the article is that automation is best deployed for tasks … Continue reading